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BrewDog organises ‘world’s smallest protest’ to change 300 year-old legislation

28.10.2010

BrewDog's dwarf protest caused a scene at Westminster
BrewDog's dwarf protest caused a scene at Westminster

BrewDog, the maverick independent brewery, is conducting the world’s smallest protest – consisting of a four-foot five-inch dwarf – in order to kick-start a revolution of Britain’s licensing laws and legalise the two thirds of a pint measure.

  • BrewDog hired a dwarf to protest at Parliament Square
  • The protest supports the introduction of a two thirds of a pint measure in UK bars
  • Draught beers are currently only legally served in third, half and full pint measures
  • New measure will encourage responsible drinking
  • The National Weights and Measures Laboratory (NWML) recommended the introduction of the measure
  • Since the election, the proposed legislation has gathered dust
  • BrewDog believes the measure is ‘the perfect size’ for artisanal craft ales